I know, I know, I know. It has been about two weeks since I’ve updated my blog. Please don’t blame me for that. Blame the World Series for that and my school. These past two weeks I have been very busy with some heavy studying for mid-terms with some heavy baseball supporting for the Yankees to win the World Series! Anyhow let’s get straight to the point since I don’t want to waste any time here.

In my last blog post, I spoke about Link Exchanges and how to go about it. The second part of my eight points I’ve made in my last two previous blog posts about how to get backlinks. So let’s get started…

Link Baiting: What Is It?

Link Baiting, is to have something in your blog posts or something that attracts someone else to get them to point a link from their wesbite to yours. In simple terms… Let’s say one of my blog readers has a web site on Search Engine Optimization like mine. And his blog, has articles about SEO. He has no articles on Link Baiting. He then finds my website and thinks, “oh my, this article can help my readers.” He would then talk a little about Link Baiting, and then point to my website with the Link Baiting blog post as additional information fo his blog readers to understand Link Baiting a little more. Sounds pretty hard to do huh?

Well it is. So, we can pose the next question…

Why Try To Link Bait If It Is Hard To Do?

Very simple. It is one of the best natural bank linking technique. When you can get someone else to point back to your website it adds value to your website, especially if the two websites are related. In the eyes of google, the importance of your website would be respected. Now here’s the thing though, bait links isn’t easy. Doesn’t happen very often. You have to work for it…

So,

How Can I Perform Link Baiting?

This is something very easy. There are many ways to promote your website through Link Baiting. You can write news articles and submit them to social bookmarking sites such as Digg, de.li.cious, mixx, squidoo, and so forth. These social bookmarking sites that I’ve just mentioned gets a lot of visitors. I mean we’re talking massive traffic. People who are interested in pretty everything go to these websites to see what are other things people have bookmarked for them to see.

So when you start bookmarking your stories, blog posts, and so on, an interested reader at digg or any social bookmarking sites that I’ve mentioned, may get attracted to visit your site to read something that someone else bookmarked on these so called, “social bookmarking sites.” It may interest that reader who found your site through digg (using that as a social bookmarking site example) and then may link your page on his/her website.

This is how simple link baiting is.

If you would like to learn more about Link Baiting, my friend Matt Cutts is more of an expert when it comes to SEO, espcially when it comes to How To Bait Links and The Different Way Of Doing It. You can visit his website and check out what he has to say about it in the additional resource section below (By the way, the links in the additional resources below is a good example of links being baited for the owners of the sites I am listing below.)

Additional Resources On Link Baiting:

1) SEO Advice: Link Bait and Link Baiting

2) Link Baiting And Effective Link Building

3) 21 Keys To Link Bait Success (Teaches you how to write your blog posts or articles that can attract other site owners to post to your site, very important)

Enjoy and talk you soon!

Elam Landry.

P.S. I promise I will get to writing frequent blog posts from now on since my exams are over and so is the World Series Congratulations to the 2009 World Series Champs, The New York Yankees for the 27th time!!!

P.P.S. In my next blog post I will talk the third strategy on how to build back links, Providing Quality Content.